SO: CVS Vows to Stop Altering Beauty Images in Its Marketing
Boy everything is just changing. CVS has made a big move in the "photo-shop" world of fashion models and imgaes of what women should look like but its all 'fake"...CVS is now going real with no Altering with their beauty photos.
“The thinking is that we’re a big healthcare company, but also an important beauty retailer, and we see those two parts of our business as connected from the consumer view,” said Helena Foulkes, who runs CVS’s retail business. “Having an unrealistic body image is a significant driver of health issues.”