Check Out the New “I’mperfect” Campaign

For once a brand campaign that celebrates our imperfection.

For years we have seen companies make a profit off of body images which us "normal ppl" could never obtained. Hints why this Etnia Barcelona eye wear campaign is such a breath of fresh air.

Do you think the idea of celebrating our imperfection is a good way to advertise products? Plz take a second and answer our poll below....