Any true Bills fan must have at least one of these items at their tailgate or watch party.

Perry's Ice Cream - Hey-Ey-Sundae!
Perry's Ice Cream, the official ice cream of the Buffalo Bills unveiled a new Bills-themed treat. According to the media alert, the new product will benefit local charities. You can find it in stores in Western New York, Central New York, and Erie, Pennsylvania, including Tops Markets, Wegmans, Dash’s, Shurfine, and Country Fair.

Perry’s Ice Cream Company, Inc., Upstate New York’s #1 ice cream choice, has launched “Hey-Ey-Sundae!,” a new flavor which blends nougat ice cream with salty caramel swirls and brownie dough pieces. It is the latest creation in Perry’s longstanding collaboration with the Buffalo Bills.

Martin Group (Used with permission)
Martin Group (Used with permission)
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Perry's Ice Cream - Brownie Blitz
Perry's has another official Bills ice cream, which was introduced back in 2008 called Brownie Blitz,

A fan favorite for over 12 years now, this football flavor consists of French vanilla ice cream with fudge swirls and brownie dough pieces.

Pellicano Specialty Foods - Josh Allen Sauces

Pellicano teamed up with Josh Allen to create three sauces - mild chicken wing, BBQ, and hot. The proceeds from the sauces benefit Josh's 'Patricia Allen Fund.' They are available at Wegmans.

PLB Sports & Entertainment - Josh's Jaqs

In 2020, the first edition of Josh Allen's cereal was released. It was such a success that another edition recently hit Wegmans shelves (it's also available online).

Josh’s Jaqs are a red and blue frosted ‘O’ celebrating Buffalo Bills Quarterback Josh Allen, and they are still available on auction sites like ebay. Like “Flutie Flakes” and “Kelly Krunch” before it, “Josh’s Jaqs” feature the heroic image of the Bills QB throwing a football on a blue box that shows the red and blue team colored cereal Os. Allen announced the cereal by saying he always dreamed of having his own cereal. Produced by PLB Sports & Entertainment and sold at Wegmans stores, proceeds from “Josh’s Jaqs” will help support the Oishei Children’s Hospital in Buffalo, New York.

PLB Sports & Entertainment - Diggs Hot Sauce & Bleu Cheese
Stefon Diggs does have his own hot sauce and bleu cheese available for sale right now. A portion of the proceeds benefits the Western New York Women's Foundation.

Labatt Brewing Company - QB1 Seltzer

Labatt's QB1 Seltzer has flavors of blue raspberry, lemon, and cherry. It looks like it's available online for $15.99 here.

The Popcorn Factory - Popcorn
The Popcorn Factory offers a Bills-themed popcorn trio, which comes in a tin with the Bills logo.

Butter Popcorn – The popcorn classic with freshly popped kernels and buttery deliciousness.
Cheese Popcorn – A must for any popcorn fan. When you think of cheese popcorn, this is it!
Caramel Popcorn – Super crunchy and super delicious, one of our most popular popcorn recipes.

The 3-gallon tin is $51.99 and is available online.

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