endorsement deal

Crude Lyrics just won't 'dew'
Crude Lyrics just won't 'dew'
Crude Lyrics just won't 'dew'
After a year-long "DeWeezy" campaign, Mountain Dew has dropped their sponsorship of Lil Wayne because of his "crude lyrics"! With these high-profile endorsement deals going sour, will hip-hop trade in the ratchet lyrics and revert back to the socially conscious music it started with?