Rihanna, The gorgeous singer/model, will be putting her spicy sex-symbol image to good use when she begins modeling lingerie and denim wear as Emporio Armani's new underwear spokesmodel. Rihanna will be replacing the fetching Megan Fox for the international ad for Emporio Armani Underwear and Armani Jeans, that is scheduled to hit billboards and magazine pages this September. Though this is a big deal Rihanna seems to be a favored face having been the past spokesmodel for Vita, Coco, Nivea and Cover Girl. Not only will Rihanna be blazing the stage, but now also the fashion industry!