You may have noticed several celebs like Rihanna, Usher and others have changed their profile picture to a teal block like this. #Tidal is trending world wide as Jay Z is set to "Make Music History" with an announcement today at 5pm. Here's what we know so far...

Back in December Jay Z, Beyonce and Justin Timberlake spent a few nights chillin' at Taylor Swift's house in Tribeca. We figured some type of business deal was about to go down. And here it is.
She has moved all her music from Spotify to the new streaming service Tidal.

Tidal Taylor Swift

In case you missed it, Jigga bought a Scandinavian streaming service for $56 million! And today he is set to make an announcement via an epic press conference at 5pm that will make music history.

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While Spotify and Pandora have premium accounts that will run users around $5/month and pay artist pennies to use their music, Jay's service is $20/month. Why so much? Well, likely more money going tot he musicians.

We will update this blog as more info become available.