Coca-Cola is the number one soft drink enjoyed by millions around the globe and has been a timeless summertime refreshment for generations. Inspired by sun-filled moments spent outdoors with a perfectly chilled Coca-Cola, Herschel Supply presents the Ice Cold Pack for summer 2016.

Designed for leisurely afternoons in the park or a trip to the beach, the Ice Cold Pack features signature backpack, tote and pouch silhouettes equipped with a lightly insulated cooler liner. A custom checkered print adorns each exterior, featuring the “Ice Cold Sold Here” slogan that has adorned vintage Coca-Cola vending machines and signage all over the world.

Constructed with a durable fabric created from recycled PET plastic bottles, the Settlement backpack and the new Bamfield Mid-Volume tote each reuse approximately 13 bottles, while the Network Large pouch utilizes approximately two bottles.

Rendered in the same checkered pattern, a headwear offering complements the Ice Cold Pack. Joining an all-mesh Lake Bucket, the cotton twill Glendale cap features lightweight mesh side panels to keep you cool during endless summer days.

The Herschel Supply x Coca-Cola summer 2016 Ice Cold Pack is available at select global stockists and at

Hershel Supply x Coca-Cola

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